We make important decisions every day. We sell ideas, influence others, judge opportunities, respond to setbacks, and try to distinguish good advice from bad. The better we understand what really drives people, business, and success, the better those decisions become.

Publicity, Persuasion & Life brings together more than 50 years of lessons learned from building a business, advising entrepreneurs, working with thousands of products and business leaders across many industries, and experiencing the successes, failures, setbacks, and unexpected moments that shape a career—and a life.

This isn't simply a book about publicity or marketing. It's about business, persuasion, judgment, relationships, success, and the lessons we learn from making decisions and living with the results.

Through more than 100 concise essays, Steven M. Stroum explores publicity and marketing, persuasion and influence, entrepreneurship and small business, work and success, personal growth, and the larger issues affecting the world around us.